Isochoric Process Definition and Use

An isochoric process is a thermodynamic process in which the volume remains constant. Since the volume is constant, the system does no work and W 0. (W is the abbreviation for work.) This is perhaps the easiest of the thermodynamic variables to control since it can be obtained by placing the system in a sealed container which neither expands nor contracts. First Law of Thermodynamics To understand the isochoric process, you need to understand the first law of thermodynamics, which states: The change in a systems internal energy is equal to the difference between heat added to the system from its surroundings and work done by the system on its surroundings. Applying the first law of thermodynamics to this situation, you find that: delta-Since delta-U is the change in internal energy and Q is the heat transfer into or out of the system, you see that all of the heat either comes from internal energy or goes into increasing the internal energy. Constant Volume It is possible to do work on a system without changing the volume, as in the case of stirring a liquid. Some sources use isochoric in these cases to mean zero-work regardless of whether there is a change in volume or not. In most straightforward applications, however, this nuance will not need to be considered—if the volume remains constant throughout the process, it is an isochoric process. Example Calculation The website  Nuclear Power, a free, nonprofit online site built and maintained by engineers, gives an example of a calculation involving the isochoric process. Assume an  isochoric heat addition  in an ideal gas. In an  ideal gas, molecules have no volume and do not interact. According to the  ideal gas law,  pressure  varies linearly with  temperature  and quantity, and inversely with  volume. The basic formula would be: pV nRT where: p  is the absolute pressure of the gasn  is the amount of substanceT  is the absolute temperatureV  is the volumeR  Ã‚  is the ideal, or universal, gas constant equal to the product of the Boltzmann constant  and the Avogadro constantK is the scientific abbreviation for  Kelvin In this equation the symbol R is a constant called the  universal  gas constant  that has the same value for all gases—namely, R   8.31  Joule/mole  K. The isochoric process can be expressed with the ideal gas law as: p/T constant Since the process is  isochoric,  dV   0, the  pressure-volume work is equal to zero. According to the  ideal gas model, the internal energy can be calculated by: ∆U m cv  Ã¢Ë†â€ T where the property  cv  (J/mole K)  is referred to as  specific heat  (or  heat capacity) at a constant volume because under certain special conditions (constant volume) it relates the temperature change of a system to the amount of energy added by heat transfer. Since there is no work done by or on the system, the  first law of thermodynamics  dictates  Ã¢Ë†â€ U ∆Q.  Therefore: Q   m cv  Ã¢Ë†â€ T

A Young Age - 1166 Words

Tatum explains how white individuals, at a young age are taught by the American culture that they have superiority over people of color. These assumptions can be made based on social media and institutions such as school. Parents also plays a huge role on influencing their children on what to think about on certain groups. For examples, children at a young age watches cartoons and based off of those images, they grow up thinking that those assumptions are accurate. Due to this, they make assumptions on others’ race based on what they learned from the media, school, and also from parents. As a result of this, their mentality has set to only one specific path without challenging it. Omission also plays an important role on how each†¦show more content†¦The society knows that their actions was unacceptable and if students are learning about it then they will want to challenged the system. Stereotypes, omissions, and distortions plays an important role on how Tatum defines the term Prejudice. â€Å"Prejudice† is a preconceived judgement or opinion, usually based on limited information† (32). People in generally all have at some point in their life has prejudice towards one another. This is the assumption that people make towards one another because of their upbringings, social media, or school institutions. This assumptions is what Tatum referred to as â€Å"Cultural racism†; which is the â€Å"cultural images and messages that affirm the assumed superiority of whites and the assumed inferiorty of people of color† (32). These are the assumptions that people have inernalize because of the daily surroundings and environment they are exposed to. The American culture is set up in a way that divides people in a way that they are constantly exposed to â€Å"ethnic jokes of friends and family memebers, and are rarely informed of the accomplisments of oppressed groups, we will develope the negative categorization of those groups that form the basis of prejudice† (32). Some people in general find it fuuny that it is acceptable to make remarks about ones’ race simply because it was what previous people thought it was funny. People have internalized these concepts for so long

Fire and Ice free essay sample

The poem Fire and Ice is a poem written by Robert Frost. This nine-lined poem of Robert Frost reminds me of Armageddon. Robert Frost is using the elements of fire and ice to represent the two strongest and deepest of human emotions. Fire would represent all the passion, lust, desire, and enw while ice represents the cooler and calmer emotions such as humans hate or ambition. Both are deep enough for humans to cause our own downfall. This is one of Robert Frosts simplest poems. In Robert Frost poem he compares wo destructive forces which is the fire and ice. In the first two lines of the poem he represents two options of the end of the world, by fire or by ice. He takes the position of fire to desire. This comparison suggests that Frost views desire as something that would consumes and destroys. However, in the next stanza, Frost compares ice to hate. We will write a custom essay sample on Fire and Ice or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page This comparison relates to the reader as something that causes people to be rigid and cold. Also, ice has the ability to compact things and causes them to crack and break. The last lines of the poems affirm that the two elements are equal. Fire or passion, consumes and destroys quickly. While ice or hatred destroys more slowly. The two elements fire and ice are in a never ending conflict with each other. Fire and ice will slowly destroy each other but only with their own demise. This poem is meant to show that perfection can never be obtained. Fire which is passion, and kindness can be seen as the civil rights movement, and ice, or hatred, can be seen as the man who killed Martin Luther King Junior. While it is awful that such a great man was murdered, his legacy and accomplishments still live on. We can now see that while we would like the best of all possible situations, we can still settle for the middle and be better off than before. This is what I believe Robert Frost wanted us to get from his poem Fire and Ice. He wished we would take what he had to say and imply it to our daily lives. Especially when we see struggles against good and evil. Now we may not recognize good as fire and ice as evil, but Robert Frost definitely did.

Third Reich Propaganda Reality free essay sample

Examines Hitlers use of lies, personal national myths, charisma, oratory, ideology, media images and terror. The purpose of this research is to examine the issue of propaganda and reality in the Third Reich. The plan of the research will be to set forth the historical context in which this issue becomes a relevant subject of study in the modern period and then to discuss ways in which propaganda functioned in the Third Reich as both instrument and product of German policy. The importance of propaganda to the Reich appears partly due to the confluence of Hitlers fascination with its power to give coherence and shape to political events and the fact that the events unfolding in Germany after World War I seemed without coherence. This was not least because the ostensibly democratic Weimar Republic was floundering in a nation-state that had no experience of the inexactitude of democracy or political pluralism. We will write a custom essay sample on Third Reich: Propaganda Reality or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Kershaw cites the Weimar periods increasing gulf between..:

anchoring script Essay Example

anchoring script Essay Asa little girl, I spent countless hours playing with my Barbie dolls, even designing and sewing one-of-a-kind outfits for the doll. I guess you could say Barbie gave me my start as a designer. Santa Claus is anyone who loves another and seeks to make them happy; who gives himself by thought or word or deed in every gift that he bestows; who shares his Joys with those who are sad; whose hand is never closed against the needy; whose arm is ever outstretched to aid the week; whose sympathy is quick and genuine in time of trouble; who recognizes a comrade and brother in every man he meets upon lifes ommon road; who lives his life throughout the entire year in the Christmas spirit. Santa Claus is anyone who loves another and seeks to make them happy; who gives himself by thought or word or deed in every gift that he bestows. If entire Japanese population is brought down to your intelligence level, the world would collapse! Be friendly and intelligent. Doraemon is very friendly and intelligent, not to mention long-suffering because of Nobitas antics. In the real life, people usually think of the bad behaviors of others, so if you follow Doraemons habits, you will be focus on thers good points and have better relationship. Ive never flown a kite. I started kite boarding when I was 13. My dad was a kite boarder, and I begged him to teach me until he finally agreed. He made me wait because it can be dangerous. I think this kite thing is really special. Whatever you do, you need courage. Whatever course you decide upon, there is always someone to tell you that you are wrong. There are always difficulties arising that tempt you to believe your critics are right. To map out a course of action and follow it to an end requires some of the same courage that a soldierneeds. We will write a custom essay sample on anchoring script specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on anchoring script specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on anchoring script specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Peace has its victories, but it takes brave men and women to win them. soldier loves his country, Be willing to live, fight and die for your foundation Men in uniform are often described as serious, strict, firm and dangerous , but I would describe him as the sweetest, most gentle and most loving person that every woman would wish to have My friend, my confidante, my hero, my soldier, the love of my life I only hope that we dont lose sight of one thing that it was all started by a mouse. Meerabai (Mira Bai[l]) was a Hindu mystic poet and devotee of Krishna. She was one of the most significant Sants (true or saints) of theVaishnava bhakti movement. MiraBai (1498 1547) was a Rajput princess who lived in the north Indian state of Rajasthan. She was a devout follower of Lord Krishna. Payo Ji maine Ram ratan dhan payo 3 Vastu amolik di mere sataguru Kirapa kart apanayo Ram ratan dhan payo There is a tiger in my room, said Frances. Did he bite you? said Father. No, said Frances. Did he scratch you? said Mother. Then he is a friendly tiger, said Father. He will not hurt you. Go back to sleep The parrots so funny. He imitates me I hope you love birds too Parrots remain the most popular pet birds. This is due to their fascinating colors, their intelligence, attachment to their owners and their ability to imitate the human voice, but also to their adaptability to the captive life. This is exactly what led many species to the brink of extinction, and some species are already extinct. The annual illegal traffic of parrots bypasses 100 million birds. In the case of some species, the poachers destroy up to 70 % of the nests, and the rarer a parrot, the most expensive it turns.

Free Essays on Hamlets Loneliness

Hamlet’s Loneliness Shakespeare’s work â€Å"Hamlet† focuses on several general themes that run throughout literature. The least obvious theme is loneliness. In Hamlet most of the suffering and loneliness Hamlet endures is brought with the secrets and betrayals he is forced to keep. In the story there are many instances where Hamlet is left lone with nobody to talk with about his pain and how it upsets him. This along with the betrayals of his former best friends torments young Hamlet throughout the play. These factors not only torment the young man but lead to his untimely demise as well. Hamlet learns rather quickly who is loyal to him and whom not to trust. The very first line he speaks gives away the feelings he has towards his uncle â€Å"A little more than kin, and less than kind." (I; ii; 65). He already distraught with the loss of his father but the addition of his cold, cruel uncle marrying Hamlet’s beloved mother is too much for the Dane to endure. His mother is another whom Hamlet feels betrayed him as well as her former husband by casting aside all love she felt for him and marrying his brother only a few months after his death. " Mother, you have my father much offended." (III; iv; 11) " A bloody deed-almost as bad, good mother, As kill a king, and marry with his brother. (III; iv; 29-30). Hamlet’s emotions suffered another casualty with the loss of the love his life Ophelia. Hamlet distances himself away from her as part of his crazed disposition â€Å"plan†. By insulting her and convincing Ophelia that he never loved her he further offends his soul. . "I loved you not" (III; i; 117) "Get thee to a nunnery†¦Marry a fool, for wise men know well enough what monsters you make of them" (III; i; 135-137). The final blow for Ophelia’s heart comes when Hamlet kills Polonius by mistaking him for Claudius. These actions lead Ophelia with no one to talk with and she takes her own life. The loss of his love d... Free Essays on Hamlet's Loneliness Free Essays on Hamlet's Loneliness Hamlet’s Loneliness Shakespeare’s work â€Å"Hamlet† focuses on several general themes that run throughout literature. The least obvious theme is loneliness. In Hamlet most of the suffering and loneliness Hamlet endures is brought with the secrets and betrayals he is forced to keep. In the story there are many instances where Hamlet is left lone with nobody to talk with about his pain and how it upsets him. This along with the betrayals of his former best friends torments young Hamlet throughout the play. These factors not only torment the young man but lead to his untimely demise as well. Hamlet learns rather quickly who is loyal to him and whom not to trust. The very first line he speaks gives away the feelings he has towards his uncle â€Å"A little more than kin, and less than kind." (I; ii; 65). He already distraught with the loss of his father but the addition of his cold, cruel uncle marrying Hamlet’s beloved mother is too much for the Dane to endure. His mother is another whom Hamlet feels betrayed him as well as her former husband by casting aside all love she felt for him and marrying his brother only a few months after his death. " Mother, you have my father much offended." (III; iv; 11) " A bloody deed-almost as bad, good mother, As kill a king, and marry with his brother. (III; iv; 29-30). Hamlet’s emotions suffered another casualty with the loss of the love his life Ophelia. Hamlet distances himself away from her as part of his crazed disposition â€Å"plan†. By insulting her and convincing Ophelia that he never loved her he further offends his soul. . "I loved you not" (III; i; 117) "Get thee to a nunnery†¦Marry a fool, for wise men know well enough what monsters you make of them" (III; i; 135-137). The final blow for Ophelia’s heart comes when Hamlet kills Polonius by mistaking him for Claudius. These actions lead Ophelia with no one to talk with and she takes her own life. The loss of his love d...

Islam, a Religion of Peace Research Paper Example | Topics and Well Written Essays - 2000 words

Islam, a Religion of Peace - Research Paper Example However, Islam is largely misunderstood and therefore feared in the western world. I have good friends, as does everyone probably, who actually thinks a good percentage of Muslims, followers of Islamic faith, are terrorists who are intent on jihad (religious war) and instilling Sharia Law all over the world. People fear what they do not understand. I don’t think a clearer example exists than the current Islamophobia gripping the nation. This has resulted in the discrimination and hate crimes directed at Muslims. This leads me to ask the question, who are the real terrorists? Education is the key to understanding and a peaceful coexistence between different faiths and cultures. My paper will give a brief overview of Islam in an effort to help bridge the gap of understanding. The Prophet Muhammad founded Islam in the year 622 in the city of Mecca located in what is today the nation of Saudi Arabia. Of the world’s great religions Islam is the youngest yet because it is an extension of Judaism and Christianity Muslims do not consider it newer. They think of it more as the refined version of a very old religion. All three have the same stories featuring the prophets Moses, David, Abraham and Jesus. Most people I’ve talked to had no idea Jesus is a large part of the Qur’an, the holy book of Islam.... The word ‘Islam’ is taken from s-l-m, a root-word in Arabic meaning peace and submission. Islam means submitting to the will of God. A Muslim is one who submits to God. Living an Islamic life generally means adhering to the Five Pillars of Islam: â€Å"publicly bearing witness to the basic affirmation of faith; saying prescribed prayers five times a day; fasting during the month of Ramadan; giving a tithe or alms for support of the poor; and making a pilgrimage to Mecca at least once during the believer's lifetime, if this is possible.† (Wuthnow, 1998). The Qur’an is not viewed as a new revelation of God separate from its family religions but instead a more accurate and complete version therefore the final edition of those faiths. When Muhammad died in 632 A.D., Muslims were confronted with the challenge of preserving their faith so they created a hierarchal system of leaders called khalifahs (cliphs) which means successors to the Prophet Muhammad but not t hemselves prophets of God. The initial four caliphs were friends of Muhammad. Most Muslims believe their rule which lasted from 632 to 661 was the age of the ‘Rightly Guided Caliphate.’ A great expansion of the Islamic faith occurred during this period of time. Muslims conquered the Persian Empire known today as the Islamic Republic of Iran and took Syria and Northern Africa away from a crumbling Roman Empire. Within just a few short decades Islam expanded from a small village in the desert of Arabia to include territory that stretched from Africa to Asia. From the tenth century to the sixteenth the caliphs effective power ended but the area of the Muslim world

Public administration Theories Term Paper Example | Topics and Well Written Essays - 1000 words

Public administration Theories - Term Paper Example Principally, theories attempt to explicitly explain and discuss various aspects of the psychological, social, and physical worlds, accurately and successfully predicting the underlying elements (Basu, 2004). This paper discusses the major theories of public administration as envisaged by various scholars, explicitly describing their implications in various settings within organizations or state bodies. Scientific Management Theory According to Farmer (2010), Fredrick Winslow Taylor conducted scientific studies and applied them to management problems. Although he was an engineer by profession, he managed to solve management problems successfully through his scientific studies (Raj, 2005). This is because he believed that management was a science that had specific governing laws and principles, an approach that several management scholars adopted in their studies to improve on his work. Through his scientific approach, Taylor emphasized the essence of partnership between the management and the staff in fulfilling an organization’s objectives through scientific management techniques. Taylor strongly believed that the prosperity of any social organization rested on the success of application and implementation of certain scientific changes whereby scientific training was the major motivating factor towards abandoning the old ways of doing things (Farmer, 2010). With respect to the performance of various workers at different levels, Taylor proposed the use of motion study that involved the evaluation of the workers’ performance against the time they took to accomplish their duties. Some of Taylor’s scientific management principles included solving management challenges through scientific approaches, cordial relationship between workers and management based on scientific methods, and scientific training of workers in order to attain efficiency (Basu, 2004).   Although Taylor made tremendous achievements together with his associates such as Henr y Gantt, Lillian Gilbreth, and Frank Gilbreth, they faced a number of criticisms from various quarters. One major criticism was the fact that the scientific approach to management perceived man as a machine, an issue that some preceding scholars found rather awkward to address. The psychological thinkers such as March and Simon insisted that Taylor ignored the human factor in the scientific management theory, a major aspect in psychological studies. In addition, the opponents of Taylorism theory, such as workers and managers, cited some elements of inflexibility in the approach (Denhardt, 2011).   Classical Theory According to Basu (2004), March and Simon in the mid-20th century professed this theory, terming it as the mechanical theory, the administrative management theory, or simply the structural theory. Later, Henri Fayol together with other scholars suggested through the structural theory that administrative work remained administrative work, the work performed and the circum stances surrounding the performance of the work notwithstanding. They categorically argued that administrative knowledge surpassed other forms of knowledge such as technical knowledge, and various management personnel could apply this kind of knowledge to a wide spectrum such as religion, government institutions, and organizations (Denhardt, 2011).  Fayol, in furtherance of his studies, classified administrative duties into five major categories that included planning, control, coordination,

Crew Resource Management Research Paper Example | Topics and Well Written Essays - 1250 words

Crew Resource Management - Research Paper Example This research paper describes ways of implementing successful crew managment tasks for organizations. Crew resource management is the study of the behavior of crew members in industries of aviation, fire related services, marine industries and other such types of industries. The origin of crew resource management took place in the year 1979 in a workshop that was conducted by NASA. The purpose of crew resource management is to train, develope and increase the effectiveness of the crews, such as firefighers, police crews, troops and other military forces. Research paper defines that the main accomplishments that the crew resource management focuses on are the adaptability skills, the assertiveness skills, the mission analysis experience, communication job, leadership art, decision making competence and also developing the skills of situational awareness. The leadership arts that are required in the phase of crew resource management are to focus on coordinating and directing the activities of the entire crew team. The crew members need to be motivated by their leader at all times and should be insisted towards showing positive team work at all times. This research paper also covers basic requirements that are needed for a leader to provide all types of assistance and information to the team members so that all, for example, military operations can take place smoothly.

Social Media Impact on Fast Food Chain (KFC)

Social Media Impact on Fast Food Chain (KFC) Uuse Table of Contents (Jump to) 1. Introduction 1.1 Research aim 1.2 Research Questions 1.3 Research objective 2. Literature review 2.1 Social media 2.2 Impact of social media 2.3 Fast food chain 3. Research methodology 3.1 Research design 3.2 Population and Sampling method 3.3 Data collection 3.4 Reliability and validity 3.5 Ethical consideration 3.6 Data analysis 3.7 Research limitation 4. Anticipated findings 1. Introduction This report is targeted on exploring and understanding the impact of social media on fast food chain, focusing on fast food companies of UK. So, we have chosen KFC for case study to carry out the research on this topic, as KFC is well known company in fast food industry not only in UK but worldwide. In today’s world, people are attached with the social media and defy on it while selecting any organization they need to deal to fulfill their needs. So, social media impacts on the buying behavior of customers and on selection of the organization. Social media is used by the companies in order to advertise their products and services. In this report, we first sort out research aims and research questions that start the plan for research. Then in literature review, the concepts on social media along with its impact and the fast food chain are discussed. Further, we choose research method and research design for this report and then we also choose the methods of data collection and data analysis. Finally, in this research proposal we discuss the anticipated findings that we could achieve from this research. KFC is a fast food company now owned by Pepsico and was established in the service station of USA serving chickens. The full form of KFC is Kentucky Fried Chicken, based in Lousville, it is one of the few brands in USA that can boast about having 59 year old history of success and innovation. KFC serves chicken along with varieties of other products like burger, mashed potatoes, and sandwiches also. It has been serving customers foods as prepared at home at very affordable price that could be bought by people of even low income also. It has opened its 15,000 outlets in 105 countries like Malaysia, China, UK and so on. In this report, we carry out our research in the outlets that are situated in different places in the capital city of UK that is London. KFC is famous for serving chicken with unique taste that has been able to win hearts of several people all over the world. It has many employees working through its outlets in several countries speaking different languages and from dif ferent cultures and tradition but are dedicated to the achievement of organizational goals and objectives. The unique taste of fried chicken of KFC as well as different flavors of chicken curry, tom yam chicken, hot and spicy and original recipe etc. has been unique feature of KFC which has made it popular among its customers and a successful company in the fast food industry. 1.1 Research aims This report is concerned on social media and the fast food chain, so the aims of this research are also based around it. This research aims to find following facts on the fast food chain, To understand the social media used by KFC. To find the impact of social media on customers. To find the impact of social media in the company. To find the effectiveness of social media. 1.2 Research Questions This report is determined to find out the answers to following research questions: What is the effect of social media on KFC? What is the social media used by KFC? How is social media being helpful to KFC? What is the impact of social media on customers? 1.3 Research objectives This report is based on the hypothesis on finding the impact of social media on fast food chain. So, it sheds light on the effects of social media on the fast food companies. This research has been carried out with certain objectives which are sorted out in following points: To gain knowledge on the use of social media by KFC. To understand the impact of social media on KFC. To study the impact of social media on customers and employees of KFC. 2. Literature review In literature review section of this report, we gain knowledge on social media, its use in fast food industry and also its impact on the organization. We also discuss about the fast food industry and the fast food chains. In this report the discussion is centered on the role of social media in daily life, its consumption, customer’s perceptions of advantages and disadvantages of social media, the acceptance and impact of social media advertising, the level of engagement of brand through social media and the role of other media in reinforcing social media communication. 2.1 Social media Social media has revolutionized the communicating methods of the individuals, community, organization or the whole world. It can be defined as,† a group of internet based applications that is build on the ideological and technological foundations that allow the creation of exchange of User Generated Content.† It has been convenient way of communicating with the people not only within a certain region but within the globe. It has become an essential part of an organization in order to communicate with its customers, suppliers, investors as well as its employees. Rapid use of social media by the customers has enforced the organization to use those media in order to communicate with their customers as well as to build solid relationship with them that helps in customer retention. So, they are using blogs, wikis, podcast, social networking sites, websites and you tube so as to stay in touch with their customers and to get informed of new offerings on the market. Most of the o rganizations are using social media for marketing and include these media in their marketing strategies and plans. As consumers are turning away from traditional sources of advertising like radio and television, social media has become modern solution for advertising within the mass and wide range of people. Blogs are a kind of social media where people post images, ideas or links. Social networks are places where people with common interest meet and form personal websites. Content communities are websites where particular content can be organized or shared with others. Forums are sites for exchanging ideas or information around particular interests. Some of the most popular social media that people use are facebook, twitter, You Tube, Flickr, and Wikipaedia. Social media sites have been attracting millions of users around the world and some researches also show that most of the people in the world remain in touch with the social media sites daily. Social media is combination of sev eral internet tools that enable users to generate, exchange and modify content continuously. Social media like facebook, twitter, instagram, you tube websites, mobile social media etc have overwhelming number of followers increasing day by day. As the fast food industry in UK has become very competitive along with entry of several players, it has increased the level of competition and challenged the marketing players. So, KFC though is very popular needs to use more advertising sources in order to get a competitive edge and to win over its rivals. Social media has been rapidly used by KFC in order to gain global access and also for reducing its transaction costs. Further, it also facilitates access to potential customers along with customization of products and services and exchange of service and information. It has also become easiest way of taking orders for the food items for the company as well as its customers due to overwhelming use of social media. 2.2 Impact of social media Social media as being used rapidly by the people around the world attracts attention and encourages readers to share it with their social network sites. It acts as a platform for everyone who has easy access of internet. Social media also serves as the best advertising media as it is driven by word of mouth and can be considered as earned media rather than paid media. It also helps in increasing brand awareness through increased communication activities. It can be helpful in marketing campaigns for the recognition of the organization in the newer market as well as existing market. Social media is an online content created by people using highly accessible and scalable publishing technologies. It provides numerous opportunities for strengthening and expanding relationships to customers. Social media impacts the customers for the selection of the organization they want to deal in order to fulfill their requirements as they are closely related to these media nowadays and trust these media the most to get information. For this research, it is important to understand the effect of social media on the potential customers when they are deciding which product or services they want to acquire. Customers use social media to enable them to create and share content, and communicate with one another build relationship with other people. Social media has become major factor in influencing various aspects of customer behavior including needs, recognition, information acquisition, opinions and attitudes, purchase behavior and post purchase communication. Social media develop horizontal relationship ranging from customer service to customer retention and acquisition. Increasing use of social websites perceive as a tool in forming online communities of users. Also companies can obta in various feedbacks and comment regarding their services so that they can improve their service in order to meet the needs and satisfaction of customers. Development of social media has helped in growth and expansion of business of fast food companies like KFC. 2.3 Fast food chain Fast food industry was not been available since ancient times but it has now becoming rapidly growing industry along with busy and scheduled life of people. As its name this industry is famous within its customers in providing quick food service for the rush hour of rapidly moving people. Mostly fast food industry serves quick foods like hamburger, sandwiches and also meat contained product. This industry is one of the most competitive and saturated industry in developed countries like UK or USA. Fast food service has culture has been embraced by several people due to their busy schedule and also easy availability of food when they want. 3. Research methodology 3.1 Research design This research is based on fast food chains and needs to explore the facts on impacts of social media, so it follows positivism theory of research methodology and deductive approach as the process of this research arrives at conclusions based on the interpretation of the meaning of the results of data analysis. This research is of exploratory nature as less previous researches have been found regarding this subject and general nature of the problem along with factors related to it has to be discovered. So, this research is commanded by qualitative methodology as it is of exploratory nature. Through deductive process, this research aims to uncover rich and detailed descriptions with a holistic focus. 3.2 Population and Sampling method In the proposed study, the population to be studied has been first identified and sampling frame was developed. The population for this study comprises all the customers and employees who are related to KFC belonging to different levels of jobs they are employed to. As this research is carried in KFC stores located at London Chinatown and Marylebone in London, UK, the population for this report is the customers and employees who are related to the stores there. Further, non-probability sampling method will be used for this research as it doesn’t involve random selection which is not feasible for this research. This research is of exploratory nature, so convenience sampling method is appropriate where the samples are selected looking into the ease of their accessibility and interest for the study. As the name reveals, convenience sampling is selected because it is convenient and often saves time and effort of the researcher to select a random sample. 3.3 Data collection As per the need of the study, both primary and secondary data will be collected, but priority will be given to collection of primary data, which will be both quantitative as well as qualitative. Primary data will be collected by some of the popular techniques used in this field. Primary data will be collected via field study where the researcher will visit KFC stores in order to collect data. In KFC stores, the researcher will collect the data through questionnaire method by distributing questionnaires to the respondents and then after they finish collecting it. So, questionnaire will be designed in view of data requirements and will be distributed to the respondents in the field. The respondents will be convinced that their responses will be kept confidential and average time taken to fill the questionnaire will also be limited. Secondary data will be collected adopting various secondary means and through the access of some secondary sources available conveniently. It will be collected from previous researches, previous studies, published or unpublished documents, annual reports of KFC, journals on KFC and other related articles that can be useful for this research. Secondary information available will be useful in checking the validity and reliability of empirical field data. The methods adopted in the study to generate relevant data will be guided by research objectives, questions and type of data required for the study. 3.4 Reliability and validity A reliable measurement is one which gives consistent results on independent testing. If the findings of one piece of work can be replicated by another research group, or by the same research group at a later occasion, then it produces the same result, then it is deemed to be reliable. Though total reliability is difficult to be achieved, quantitative methods are likely to aspire to it. In order to eliminate the chances of error, it is always better, if there are repeated observations and the measurements of the same individuals or situations. Validity concerns whether a research method gives a true picture of what it claims to have recorded, and shows social realities as they really are. No matter how reliable data may be, it will always be limited in its validity if the researcher cannot show that it gives true account of what it is being studied. It is the strength of our conclusions, inferences or propositions. It is an element that addresses the issues of whether the researcher is actually measuring what they want to. Reliability estimates the consistency of measurement and validity estimates the accuracy of your measurement. A measure can be perfectly reliable but yet not valid, which shows that reliability and validity differ from each other. 3.5 Ethical consideration In present situation, researchers have to carry out their research along with the consideration of ethical issues as well as obligations regarding the people participating in the research as well as the organization. Researchers need to do everything in their authority to make sure that their research doesn’t harm the cultural or ethical respect of the participants. So, for the research, written permission to conduct it has been sought and the Code of Good Research Practice of KFC will be followed. The respondents will be chosen based upon their willingness towards the research. Privacy, anonymity and confidentiality (PAC) of the studied groups will be strictly maintained. The data collection method includes personal information of the respondent also, so the information will be kept confidential and will not be used for other purposes than the research. Further, data provided by KFC will be secured in files with password protection. The final reports will not be provided for other researches and will not be provided for wider circulation. The participants as well as the organization under study will be provided with the required information on the research as well as the researcher. Further, while doing research the researcher should also ensure that the participants will be provided with certain questions to be answered and given certain time which will be recorded by the researcher. Further, the rules and regulations of KFC as well as of the business schools shall be followed while carrying out the research. 3.6 Data analysis Data analysis is very decisive in research as researcher has to highlight how in what ways data has to be tabulated and analyzed. The data collected from secondary and primary sources will be analyzed to obtain findings of the research. Statistical procedures will be clearly indicated. Quantitative as well qualitative data will be analyzed using the techniques that are available and easy to use. Simple statistical techniques will be espoused for analyzing data such as charts, diagram, figures percentage rank etc. so, qualitative and quantitative data will be analyzed, categorized and tabulated according to the objectives of the research study. 3.7 Research limitation Like every other researches, this research is also bound into certain limitations that has to be followed and considered while carrying out this research. There are certain limitations for this research which binds this research in a small boundary with restricted time frame. Hence, major limitation of this research is termed as the timetable that limits this research in a boundary of time frame for completion of this research. Further, limitation of this research also has been observed in the research method to be used which is in the sampling method to be used in this research. The limitation also can be observed in the scope of this research. Also, the research methodology of this research is chosen for the shorter span of time and less time consuming method due to restriction of time. So, this research may not shed much light on the impacts of social media but can be useful in order to carry out other researches in future regarding the same subject matter. 4. Anticipated findings After the analysis of data collected from the research, this report may shed light on various facts on social media and its impact on the fast food chains. So, we can assume that we can be able to shed light on the following points of the subject topic: Reveal the involvement of KFC in use of social media. Provide information on impact of social media on KFC. Provide information on advantage or disadvantage of social media regarding fast food chains. Provide suggestions on use of social media for benefit of fast food chains.

The Life of Mary Shelley Essay -- Biography Biographies Essays

The Life of Mary Shelley Mary Wollstonecraft Shelley was born in 1791 in London. She is the daughter of Mary Wollstonecraft and William Goodwin. Wollstonecraft was a radical feminist writer, and Goodwin was a writer as well as a philosopher. It was said that this couple's combined intellect was dangerous to society; however, days after Mary's birth, Wollstonecraft died due to complications from the pregnancy. Mary spent a lot of time visiting her mother's grave when she was growing up. Her father taught her how to spell her mother's name by having her trace the letters on the headstone with her fingers, an interesting yet morbid way to teach a seven year old how to spell. Goodwin raised Mary by himself for the early part of her life. When Mary was four, he married Mary Jane Clairmont, who also had children from a previous marriage. Mary never fully accepted the stepfamily; she always felt like an outsider. Many of her feelings of loneliness and longing to know her mother are issues that are prevalen t in the novel Frankenstein. These issues are analogous to the search that the monster had for his creator. During Mary's teenage years, Goodwin owned a publishing company, so the Goodwin household was filled with famous authors and intellectuals. Coleridge was known to visit the house often. On one occasion he read the recently completed The Rime Of the Ancient Mariner in their living room, while Mary stayed up past her bedtime to listen. Percy Bysshe Shelley also came to the house on a regular basis to seek knowledge from Goodwin, who was one of his mentors. Mary grew fond of him, and they began their courtship when she was only fifteen and he was twenty. When Mary was sixteen she ran off to Europe with Percy, a... ... it has on the horror/science fiction writers today. Works Cited and Consulted 1. Caprio, Terry. ( Accessed 23 Oct 00) http://loki.stockton.edu/~stk13818/mary.htm 2. "Frankenstein: The Modern Prometheus Home." U.S. National Library of Medicine. (Last Mod 28 Jan 00) ( Accessed 12 Oct 00) http://www.nlm.nih.gov/hmd/frankenstein/frank_birth.html 3. Hamberg, Cynthia. "My Hideous Progeny: Mary Shelley's Frankenstein." ( Last Mod/1999/2000(c)). Yahoo. ( Accessed 15 Oct 00).http://srd.yahoo.com/drst/27147033/*http://home-1.worldonline.nl/~hamberg/ 4. "Mary Shelley and Frankenstein." ( Last Mod 11 Jan 00). (Accessed 10 Oct 00). http://www.desert-fairy.com/life.shtml 5. "Peanutpress.com: Mary Shelley." Peanutpress.com: A Division of Net Library (Accessed 5 Oct 00). http://www.peanutpress.com/author.cgi/1567/05951560-58839-8414692824

Purpose of various software utilities Essay

Virus protection – virus protection protects a computer system from malicious viruses and Trojans and worms which you can be infected by through the internet or email or downloading files or through a USB flash drive etc. virus protection usually consists of a firewall, virus scanner, virus remover and spyware. With virus protection you can perform a scan on your computer to check if you have been infected by any viruses or Trojans or worms. With some virus protections software’s you can scan your computer then it will ask you if you want the viruses removed, also if any programs have been infected the virus protection will ask you if you want the infected program deleted, most virus protection programs quarantine the infected programs in case they are not really viruses. The main purpose of anti-virus software is to protect your computer form getting viruses, it does this by scanning downloads and attachments for viruses, it does this in the background while the user is performing other tasks. If the user does come across a virus the program will warn the user and give the user the option of deleting it before it infects the computer. Some virus protection programs protect the user against spyware, this is a malicious program that enters a computer through internet, the threat usually comes through pop-up ads or bad internet websites, if a threat does come through the virus protection will warn the user and give the user an option to eliminate the threat before it harms the computer. Firewalls – the purpose of a firewall is to block intruders by looking for suspicious words such as domain names or IP addresses, certain protocols like file transfer protocol, ports and routing through a proxy service. There are two types of firewalls, hardware firewalls and software firewalls. Software firewalls provide another coating of security, software firewalls prohibit malware on your computer from being sent to others. Hardware firewalls treat any kind of traffic from travelling from a local network out to the internet as safe. An example of a threat entering your computer could be, you visit a website that contains a hidden malicious program that’s designed to secretly install itself on your machine and then send information out via the internet, this maybe to steal personal information, this is one method of infection. It is very dangerous to operate the internet without a firewall because then you will not be notified if a malicious program is trying to enter your computer and if you  do not have a firewall it will not be able to protect you from malicious programs that will damage your computer. A hardware firewall is a physical device that connects to a computer and is configurable through connection to it or either through using the internet browser or through a command line interface. Clean up tools e.g. removal of cookies, internet history and defragmentation – the cookies in your browser are meant to make pages load faster, but they eventually start to slow down the system, overall the cookie files will become very large and this will impact on the overall speed of the system, this is where you could implement the cleaning software, the cleaning software scans for and deletes old and unnecessary data then after doing the clean-up procedure pages will take longer to open but this is normal. Internet history is a record of an internet user’s visited websites, downloaded files, saved passwords, saved internet files and cookies. By removing all your internet history is makes your computer system faster because there is more space to store files, also by removing your internet history all saved passwords will get deleted and all files downloaded will also get deleted. You should remove your internet history every couple of weeks so your history doesn’t get cluttered up, this is what makes your internet slow. Removal of internet history can be done very easily using the internet options, you can go to the tools section of your web browser. Most internet browsers such as internet explorer and Mozilla Firefox allow you to select the categories to delete internet history, this way it is much easier if you only want to delete one category instead of deleting all the categories, for example if you want to erase form data you simply click on erase form data to delete all the history in that category. When removing internet history it also gives you the option to delete cookies, deleting cookies often is a good thing because you can get hackers that use trackers to monitor your browsing activity and they can steal personal or private information. Fragmentation can cause a computer to run slower and processing problems can emerge when opening files. A defragmentation program will take the corrupted and scattered data on the drive and physically rearrange it, decreasing loading times and placing fewer problems on the computers processor. Defragmentation reduces data access and allows storage to be used more efficiently, some operating systems automatically defragment storage periodically, but others require  that the user occasionally use a special utility for this purpose. Drive formatting – formatting a hard drive enables it to be able to read and write data by creating a partition on the drive, a hard disk drive can be formatted or reformatted depending on what is being done to the drive. When a new hard drive is formatted a bootable partition is created, the partition that is created is where that operating system is installed. Formatting a hard drive requires selecting a file system that will be used on the drive, the file system is what the operating system uses to organize and allocate information that is written to various sectors on the hard disk. Formatting a hard disk will overwrite the data on the drive. The formatting process only removes the operating systems ability to read the data on the drive, data needs to be rewritten to the drive and then reformatted again to ensure that the data is no longer accessible. Registry cleaner – the purpose of a registry cleaner is to remove redundant items from the registry. A registry cleaner is designed for the use of Microsoft windows operating system. Registry cleaners have an automated procedure where it looks for invalid entries, missing file references or broken links within the registry and resolving or removing them. There are many registry cleaner programs you can download of the internet, some for free and some you have to purchase, for e.g. â€Å"CCleaner† is a registry cleaner program which is free and it works on windows 8, 7, vista and XP. CCleaner can be used to uninstall programs. It also allows changes of start-up programs, so users can disable start-up programs and CCleaner lets the user delete system restore points. Benchmarking – Benchmarking is basically running a computer program. Benchmark utilities are important in PC optimisation and troubleshooting. Benchmarking assesses the relative performance of an object, by running standard tests and trials against it. Benchmarking assesses the performance characteristics of computer hardware. There are full system benchmarks as well as those that only test certain parts of a system such as the memory, CPU function, hard drives and network connections. Benchmarks help find out if there is a problem and where the location is. Bibliography – http://en.wikipedia.org/wiki/Benchmark_(computing) http://en.wikipedia.org/wiki/Computer_virus http://en.wikipedia.org/wiki/Firewall_(computing) http://www.ladenterprizes.com/What_firewall.htm http://en.wikipedia.org/wiki/Disk_formatting http://danieleastcroftict.posterous.com/clean-up-tools-for-removal-of-cookies-and-int http://en.wikipedia.org/wiki/Registry_cleaner

Compensate for Market Failures Essay Example

Compensate for Market Failures Essay Example Compensate for Market Failures Essay Compensate for Market Failures Essay In my essay I am traveling to speak about the manner in which the UK authorities trades with market failures and the several attacks they can and hold taken with the purpose of forestalling certain facets of market failure from re-occurring. I will be peculiarly concentrating on the manner to authorities utilizations revenue enhancement as a manner of counterbalancing for market failures and the legion types of market failure that they have to cover with. on a twenty-four hours to twenty-four hours footing. First. the construct of market failure must be explained ; it is when a certain market is left to run without any signifier of Government intercession and without this intercession. the allotment of goods and services by this free market is non efficient. The UK authorities have many options available to them. in footings of ways they are able intervene in fortunes where market failures occur. However. one of the most normally used is revenue enhancement. See any market failure ; the over ingestion of coffin nails and intoxicant. the overexploitation of roads and airplanes. They are all to a great extent taxed. and revenue enhancement is one method I will be concentrating on during this essay. A subject that is going more and more polar to Governments programs by the decennary is the environment. Technology has continued to better over the old ages and has enabled us to understand the sum of pollution that’s been produced as a bi-product of our end product each twelvemonth. The importance of this topic was shown non merely by Britain. but some of the most powerful states in the universe including USA. China. India and the whole of the EU when the Kyoto pact was signed in 1997. This was an understanding where all states involved agreed to lawfully adhering decreases in their emanations of C dioxide by 2010. [ ( hypertext transfer protocol: //www. revisionguru. co. uk/economics/govern9. htm n. d. ) ] In order to seek and forestall the degrees of pollution from increasing in the UK. and besides with the purpose of them easy diminishing. the Government have a tool available to them called an environmental revenue enhancement. An environmental revenue enhancement is a re venue enhancement on a good or service that has an unfavorable consequence on the environment. My first illustration of an environmental revenue enhancement the UK Government uses in order to counterbalance for market failures is the London congestion charge. London is the largest metropolis in the UK and of class the capital. therefore this has to hold some signifier of damaging consequence on the environment at that place. and it does. The roads in London are known to be some of the most helter-skelter in the universe and in order to cut down the sum of people who commute to work by auto the authorities introduced the London congestion charge. It can be described as a fee charged to some types of motor vehicle who enter the congestion charge zone of London at certain times. The charge is ?10 per twenty-four hours for between 07:00-18:00 and punishments of between ?60 and ?180 can be distributed for those who choose non to pay. For a individual gaining the mean salary. paying ?50 a hebdomad to acquire to work is a batch of money. non taking into history costs for insurance. r evenue enhancement. and gasoline. This provides people with a immense inducement to go to work each twenty-four hours on public conveyance as it forces them to pay for some of the negative outwardnesss they are making. or take an option which is better for the environment and besides cheaper for them. which would be public conveyance. [ ( hypertext transfer protocol: //tutor2u. net/economics/revision-notes/a2-micro-externalities-policy-options. hypertext markup language n. d. ) ] The diagram below can be used to explicate how this peculiar environmental revenue enhancement plants. Once the congestion charge is active. monetary value additions to P1 which shifts the supply curve to the left therefore diminishing measure demanded. Another run that the authorities is progressively looking to advance is recycling. As a consequence of this. in 1996 the UK’s first environmental revenue enhancement was introduced by Conservative Secretary of State for the Environment. John Gummer ; The UK landfill revenue enhancement. It worked through increasing the cost of landfill. hence doing other ; more environmentally friendly ways of disposing of waste seem more appealing and hopefully deter the usage of landfill. It had three chief purposes ; Encourage waste manufacturers to understate the sum of waste they generate. cut down the sum deposited in landfills. and most significantly. promote both houses and families to get down recycling. [ ( hypertext transfer protocol: //en. wikipedia. org/wiki/Landfill_tax n. d. ) ] It’s go really popular throughout Britain. chiefly successful through the authoritiess allotment of Green bins and black boxes which can be used to dispose of many things found around anybody†™s house. But recycling isn’t merely an issue for us at place. it is much more of import that the authorities increase the inducement for Large houses with immense end product degrees to recycle. The environmental revenue enhancement the authorities charges is ?48 per metric ton for active waste and ?2. 50 per metric ton for inactive waste. These amounts may look little. but when you take into comparing the immense sums of trash that big houses produce each twelvemonth so this can truly salvage them a considerable sum of money if they choose to recycle. If they decide to go on to utilize merely our landfills so like with the congestion charge. these houses are make up ones minding to pay for the negative outwardnesss that they are making. and it doesn’t come cheap to them. Smoke is another thing that is many people consider being a market failure. Approximately 13 million people smoke in the UK and non surprisingly. it causes many deceases. estimated to be about 120. 000 every twelvemonth. non to advert the 1000000s of lbs it costs the NHS. Cigarettes are a de-merit good and without any signifier of intercession from the authorities. coffin nails would be over consumed and under-priced by the market. There are several ways in which they try to rectify the market failure caused by smoking. First. arguably the most effectual manner is through revenue enhancement. Similarly to the manner the authorities uses environmental revenue enhancement. they assign immense revenue enhancements to coffin nails which makes them really expensive. For illustration. presently the revenue enhancement rate on coffin nails is 90 % which means it costs approximately ?2372 per twelvemonth for a 20 a twenty-four hours tobacco user to go on their wont. Tax this big hence make i t more hard for people to afford to smoke as their existent incomes lessening. and give consumers more of an inducement to discontinue. ( hypertext transfer protocol: //tutor2u. net/economics/presentations/aseconomics/marketfailure/SmokingExternalities/default. hypertext markup language n. d. ) Although revenue enhancement is one of the most normally used schemes to cut down the sum of people that smoke in the UK. it doesn’t deter everyone ; this is where the revenue enhancement grosss gained from coffin nails come into usage. In the twelvemonth 2000. the authorities earned ?9. 616. 000 from revenue enhancement gross on coffin nails. Some of this money so goes towards instruction strategies in schools that demonstrate the effects of smoke and how bad it can be for you. This is a cardinal portion of Government scheme in rectifying this facet of market failure as it aims to give younger people all the necessary information on smoking so they can gain all the damaging effects it has on your organic structure and will therefore deter them to take up smoke in the hereafter. This is a cardinal country that the UK authorities focal points on because if a whole coevals can be educated good plenty to the extent that they will take non to smoke in ulterior life. so the sum of people that smoke in the UK. in 20 old ages will be well lower than the sum that smoke presently. Part of the gross gained from coffin nails besides goes towards the support of advertisement runs shown on the telecasting. cyberspace. hoardings. magazines. the most recent being Television adverts having immature kids naming out for their parents to abandon their wont. Alcohol is besides another de-merit good that the authorities see to be over consumed. Therefore. like coffin nails it is to a great extent taxed with the purpose of cut downing the mean ingestion degree per individual. per hebdomad. There are two types of revenue enhancements on intoxicant ; excise responsibilities. and VAT. Excise responsibilities by and large depend on the class of intoxicant a drink falls into. for illustration the authorities has a higher revenue enhancement rate on beers and cyders that contain a higher volume of intoxicant and are hence more detrimental to a person’s wellness. whereas drinks with a lower volume of intoxicant tend to hold lower excise responsibility charges applied to them. These excise responsibilities are reviewed every twelvemonth by the Chancellor and any amendments to the old year’s excise responsibilities are included in the one-year budget. The excise responsibilities create immense grosss each twelvemonth for the authoriti es. for illustration in 2005 the gross from beer ( 5992. 2m ) vino ( 4398. 7m ) and liquors ( 3587. 2m ) added up to a sum of ?13. 978. 000. A scientific reappraisal of this issue concludes: Taxation of intoxicant is an effectual mechanism for cut downing intoxicant problems†¦The impression that heavy or dependent drinkers are immune to the influence of monetary value is provably wrong. Put merely. but with full scientific truth. intoxicant revenue enhancement is a readily available instrument which can be applied to salvage lives and avert alcohol-related agony. Therefore. these excise responsibilities do non enable people to imbibe as frequently due to the increased cost when taking into history for revenue enhancement. and hence are a manner of rectifying market failure ; nevertheless these revenue enhancements do non do intoxicant expensive plenty to halt people from imbibing wholly. ( hypertext transfer protocol: //www. Iowa. org. uk/resources/factsheets/tax. pdf n. d. ) Many markets in the UK can go unstable in times of economic crisis and nutrient manufacturers are a group that fall into that class. They suffer chiefly from 3 economic jobs ; foremost. a autumn in long term incomes. merely because the overall supply of nutrient has increased due to betterments in engineering and better harvest outputs. There are besides many other states viing with us in the nutrient industry. many are much poorer states. therefore they are more competitory as they can sell at a lower monetary value. Second. unstable pricing in the industry is a cardinal issue. Negative Supply dazes such as harvest disease of bad conditions can take to monetary values so low that manufacturers are driven out of the market. The 3rd and perchance the most detrimental economic feature to smaller nutrient manufacturers is their complete Loss of dickering power with large supermarket ironss who. as monopolies are able to call a monetary value to smaller providers. go forthing them with small pick but to accept that monetary value for fright of traveling out of concern. The sensed market failure through the sheer power of monopolies is compensated for by the UK authorities through the Common Agricultural policy. besides known as CAP. CAP was created by the Treaty of Rome ( 1957 ) to guarantee that nutrient supplies were invariably fluxing throughout Europe and that all European husbandmans would have a just pay.

Kmart Workbench essays

Kmart Workbench essays Based on the findings of our research, the feasibility analysis of upgrading the internal inventory system "Workbench" proved to be of benefit to the Kmart Corporation. Our cost benefit analysis, which spanned over a 5-year period, reports total benefits at $2,126,000 and total cost at $1,652,000, providing a return on investment of 28.65%. Further analysis concludes that the breakeven point of this project is at 3.15 years. The development company that initially created the Workbench system will be solely responsible for design and implementation of the upgrade, and, because of this, our costs will be significantly lower than if a random developer was appointed. In addition, end-users of the system feel that training will be relatively straightforward because they will only have to learn the new improvements, keeping project costs even lower. Because the system upgrade will save employees time, make the system more user-friendly, and improve overall efficiency of the inventory system, the willingness of users to participate is high. Further, support from stakeholders will be positive because the system upgrade will increase customer satisfaction, thereby increasing overall sales and profits. The current business condition of the Kmart Corporation has made economic feasibility a top priority of the company in recent months. Because economic conditions are continuing to deteriorate and employee and customer morale has continued to decline, Kmart management is highly committed to the enhancements of the system. Overall, it can be concluded from our analysis that the end result of the upgrade will be an increase in profits for Kmart Corporation, which is becoming increasingly important as Kmart prepares for a road to economic recovery. Project Name: Inventory Tracking System Scope: Improve overall quality tracking of inventory thru the Workbench system. Responsible User, Responsible Ana...

Japan politics and the FDI Essay Example | Topics and Well Written Essays - 750 words

Japan politics and the FDI - Essay Example There were multiple parties that were registered to participate in the last general election. These parties included the (LDP), the (DPJ), the (JRP) and (NKP) among others. Under different leadership styles and ideals, all the political parties reason from different platforms/manifestos. Politicians espoused to the ideologies of the different political parties. They conducted their campaigns with varying manifestos that were commonly identifiable to their visions and missions towards the general governance of the republic of Japan. These platforms entailed what individual candidates or parties would do to the people when elected to the governance. This is a common scenario to all political struggles in all nations. However, though the disparities of the parties are evident, close analysis show some likeness and difference between the competing political parties. Economic analysis of the similarities and differences reveal that they have impacts on foreign direct investments. Today’s political landscape of Japan is dominated by political party manifestos. These platforms have changed the politics in that they have now changed into principle and policy oriented. The political campaigns now give the general public the position to evaluate the political parties past performance as regards to the manifestos provided and are able to judge the individual candidates based of the visions advocated by the manifestos. This is one of the similarities between competing parties in Japan. However, much of the manifesto strategies has been criticized as only paper work and only serves to win the peoples votes. They are often designed to the catchy edge on why one candidate is better elected than his/her rival. According to the FX trade magazine, January-March 2013 edition, Shinzo Abe, the leader of the LDP was quoted through an interview with the Wall street journal to have the persistent â€Å"deflation problem† in Japan as a priority of his governance co uld he win the forth coming elections. He argued that with a good spending plan, he would be in a position to curb deflation and this would go a long way in restoring the investors’ confidence (Anon 45). He argued that the bottom line in stabilizing the economy of Japan was through appreciating the value of the yen and had a 2% inflation target. By revaluing the yen, investors confidence and would boost better relations with the investors both local and foreign. The JRP party pledged to ensure minimal corporate dependence by the central bank and minimize the income taxes in the way to boost investment and the earn investors confidence. The party also promised to eradicate nuclear power production by 2030, if elected into office (Martin, para 10). This in itself had economic edge in that western countries that in the past never regarded investing in the country would now be won into the country. Japan future party’s point on economic perspective was to have an overhaul cut of the government expenditure before imposing a tax cut. Led by the founder, Yukiko Kada the party also intends to reduce the reliance on the central government to ease the wasteful bureaucracy (Koh, para 6). By and large, a common feature to all the parties and their platforms was the zeal to restore sanity to the deflation that has been challenging all efforts to economic development of the country since the Second World War. Different regimes of governance have always tried to revalue the country’s currency in efforts to better the lives of the citizens. Different policies and strategies have been proposed and tried thou the currency is yet to rise to the rightful value. The parties also commonly pledged to have the restoration of the image of the country as regards

International Marketing Essay Example | Topics and Well Written Essays - 1000 words - 9

International Marketing - Essay Example er this paper will provide an in depth analysis of the Dutch economy as a whole taking into consideration such factors as population, birth rates, demographics, consumer preferences, Firstly an examination of the Dutch market and economy will be conducted. It is the case that the Netherlands is one of the founding members of the European Union and the World Trade Organization. Moreover, from a historical context the nation has always had a strong association with emphasizing the importance of a strong economy. In fact according to the Chambers (2001) it is the case that the Dutch East India Company was arguably the first business entity to issue a common stock. However in the modern context it remains the case that the nation has been considered innovators in the business community from five perspectives Firstly in terms of education the nation boasts a highly educated workforce which according to the programme for international student assessment as studied by the Organisation for Economic Cooperation and Development (2008) has ultimately ranked the Netherlands as having the ninth best education system in the world which is far higher than the average. In terms of infrastructure the nation is undoubtedly considered thoroughly modernized. According to the CIA World Factbook, the nation has a total of twenty-seven airports, over 2,896 meters of railways (Utilizing a standard gauge), over 136,862 km of roadways, 6,215 km of waterways that are navigable to ships of 50 tones, as well as some substantial ports and terminals. From an economics perspective the nation is considered to be one of the wealthiest in the world. According to the CIA World Factbook the nation has total gross domestic product of approximately $652 billion in 2009 which would place it twenty second in global standings. On a micro level the gross domestic product per capita when accounting for purchasing power parity is approximately $39,000 in U.S. Dollars. From a demographics perspective the

Languages and thoughts Essay Example | Topics and Well Written Essays - 1500 words

Languages and thoughts - Essay Example To settle an inquisitive novice these terms can be described very plainly. Thought can simply be defined as a mental state of a person at any instant of time. Generally, what best describes languages is a combination of vocabulary and grammar (a set of rules that defines how language can be used properly and meaningfully). This combination does not include phrases and idioms. According to a web dictionary a language can be defined as, â€Å"Any means of conveying or communicating ideas; specifically, human speech; the expression of ideas by the voice; sounds, expressive of thought, articulated by the organs of the throat and mouth.† Hence the narration of thoughts with the help of a language should be â€Å"Speech†. The superficial correlation of language, thought and speech, as mentioned in the text above, lays the ground for a stream of philosophical questions. Like, is there any relationship of interdependency between language and speech? Does a speech always depict the respective thought process or do people use it to conceal their thoughts as well? How does the process of thinking take place in people’s mind and at what stage does it initiate? How does a child learn to make use of languages to narrate thoughts? What is ego-centric or internal thinking? What role do instincts play in an infant’s thought process and narration of thoughts? In order to pursue answers to the above questions the studies of renowned psychologists and philosophers are looked up. Among them Vygotsky’s study is of executive importance. Language is not dependent on anything else but itself. There are various theories to elaborate this. Russian psychologist Vygotsky in his book â€Å"Thought and Language†, emphasizes upon the social nature of a language stating that the environment surrounding a person essentially influences his thoughts. Young children are influenced greatly by their environment and by the input they get from the elders surro unding them. These influences lay the basic principles of thought and learning within children. Vygotsky emphasizes that the skills, values and knowledge imparted to children by their elders are done with the help of languages and social interactions. The words that come out of an elder’s mouth are objects and thoughts of a youngster. Since Vygotsky believes that languages and thoughts are interdependent internally the rational development of a child is dependent upon his language development. Interactions with the environment formulate and polish the inner speech of a child. The inner speech which is the core of all his personality’s thought stream. The development of a toddler can be a perfect example that depicts Vygotsky’s theory. Partial utterance of merely a single word means one whole sentence. The mere sounds of an infant’s goo gaa and pointing and different objects are his initial aptitudes towards expression of his thoughts. Just saying ‘d rink’ could mean that he wants to drink something or could even be saying what another person is drinking. The next step after utterance of a word from is mouth is that he looks at the expressions of the people surrounding him. Their reactions are registered into his stream of thoughts giving him the idea of the nature of his spoken word. He registers and learns when to say the specific word and when not to say it thus, the next time the child utters the very same word with influence of his past experience. At a later stage in the development of thought

Innovation in Hospitality Essay Example for Free

Innovation in Hospitality Essay Innovation is seen as difficult in many countries around the world, innovation strategies are not inclusive to all countries but vary in each country. To minimise the situation within these countries many firms in particular small business see innovation as a high financial commitment that may also be very risky to the business operations. The reason for this tendency is due to the limited hospitality innovation studies needed as a foundation to support managements perception of the theory. The availability of studies has the ability to encourage innovation that may not be detrimental to finances depending on the level of innovation selected. However innovation brings many other barriers and challenges that hinder the successful implementation of innovation: unqualified employees, knowledge, lack of understanding of the relationship between product and the market, high staff culture turnover, strategy-related factors etc. On the other hand hospitality firms used the following three approaches to innovation to successfully undertake innovation: innovation process strategy, continuous improvement theory and strategy as practice perspective. These innovation approaches are used a survival tool to combat against competition and it brings about benefits to the business: improved quality and brand image, knowledge sharing, customer satisfaction, increase in profits. Is innovation difficult within the hospitality industry.? First of all it may be useful to know what is the definition of innovation. Most definitions of innovation vary across the industry. Bessant and Francis (1999) defined innovation as an organisations wide process of sustained and focused incremental innovation where as Cooper (2002) defined innovation as the innovation process strategy for driving new food concepts from the initial stage right through to the final stage.

Emotional Responsiveness Paper -- self-regulation, emotional awareness

â€Å"You’re mean†, I said to my mother with tears rolling down my face, head down and arms folded, while sitting on my bed. My mother walked over to me and sat on my bed. She placed her hand on my leg and said, â€Å"Do you really think I’m mean if so can you express why?† I responded with my head still down, â€Å"No.† My mother raised my head and said, â€Å"Regina, I just want you to understand that if I say no to something it is not because I am trying to hurt you, it is because I am trying to keep you safe. Just know that I have your best interest at heart.† I hugged my mother and told her that I was sorry and that I loved her. Growing up my parents reacted in many different ways to my emotions. They responded to my emotions verbally and nonverbally. When I was a toddler I spent most of my time with my mother therefore she was the person who responded to my emotions the most. She would often respond verbally. She often times talked me through my emotions so she could find out what was really wrong, and also allowed me to express myself calmly and appropriately. If I was to have an outburst or tantrum she would often ask me questions, like, â€Å"Regina are you angry? Which gave me the opportunity to identify my feelings and or actions with words and she would never deny my feelings during these outbursts or tantrums but would just allow me to work it out or rather let it all out, which is what she would say. As I got older, teenage years to be exact, I and my parents had a couple of rough times; however, I am sure it is normal for teenagers to give their parents a decent hard time. When situations would arise when I would argue and fight with my siblings, my parents would always express to us that it was okay to disagree and voi ce how we feel ... ...cannot change, and taking control of my environment. Using these strategies in handling my stress in a more positive healthy way would make me more comfortable and aid in my ongoing process of being emotionally safe. Becoming more emotionally aware and self-regulated would impact me greatly with working with children. If I am more emotionally aware I would be able to focus more on the child’s needs and what they need to accomplish. To connect with others, we must first be in touch with ourselves. Being emotionally aware, I would be able to teach the children how to communicate their feelings with words in an acceptable manner. My skills on self-regulation and emotional awareness would also impact my interaction with children because I would know to understand and accept the child’s point of view as well as my own but also hold myself and the child to my teachings.

Constructive Teaching Methods: Nursing

I am a registered nurse working in one of the largest NHS hospitals in the UK. There are three different specialities on my ward. Infection disease, Tropical disease, Immunology, but we are well known as the Infection Disease ward. My ward is a Fourteen bedded ward; consisting of mostly single and double lobby side rooms, we also have five bedded bay. Due to the NMC (2008a) confidentiality code I must refrain from using any information regarding the identity of people in order to protect the identities, trust and clinical settings. The purpose of this assignment is to explore the experience of mentoring student nurses and also to establish a working relationship. This professional study will enable me to nurture the student nurses and improve the outcome of the student learning process and how the experience will affect my future practise. The definition of a mentor is a registrant professional e.g. nurse, midwives or any other professionals who has successfully completed an accredit ed mentor preparation programme from an approved HE programme. The NMC definition of a mentor is, a registrant who following successful completion of an NMC approved mentor preparation programme – or comparable preparation that has been accredited by an AEI as meeting the NMC mentor requirements – has achieved the knowledge, skills and competence required to meet the defined outcomes† (NMC, 2008b).Mentors need to be qualified for at least a year in their current profession and most mentors would have worked with students as co-mentors. A mentor is therefore an individual who has achieved the knowledge, skills and competence required to meet the defined outcomes of stage 2 of the developmental framework to support learning and assessment in practice (NMC, 2008b). The role of the mentor is teach and guide future nurses in a clinical area, whilst keeping to the NMC standards of mentoring in health and social care (NMC, 2008b). Mentors play a vital role in supporting , teaching and assessing students in the practice area. Helping study to learn or have better understanding of the ward speciality, according to their level of learning stage.Relate learning and teaching strategies to ensure effective learning experiences and the opportunity to achieve learning outcomes for students by giving the student nurses the confidence to ask questions about their learning experience. Communicating and evaluating principles of assessment, including direct observation to the demonstration of competence, utilising appropriate  criteria for the student nurse. Facilitating learning opportunities, by allowing students to work with the Multi-Disciplinary Team (MDT) and going to surgical or non-surgical procedures to improve their learning development.Part 2.The NMC also known as The Nursing and Midwifery Council is a supervisory body for nurses and midwives. The main purpose of the NMC is to protect the health and welfare of the general public by retaining a regi ster of all nurses, midwifes and specialist community public health nurses that are able to work inside the UK. They ensure this by setting up a framework for their education, conduct, training, presentation and principles.When issuing new standards or giving advice, the NMC turn to nurses and midwives as well as potential nurses and midwives, the general public, employers and all those involved in the teaching and educating of nurses and midwives. When those standards have been set, they are revised once every five years (NMC, 2004a). As part of the NMC standards for mentors; practice teachers, teacher nurses and midwives must correspond to the 8 domains. †¢Establishing effective working relationships†¢Facilitation of learning †¢Assessment and Accountability †¢Evaluation of learning †¢Creating an environment for learning †¢Context of practice †¢Evidence-based practice †¢LeadershipEstablishing an effective working relationship and creating an environment for learning are two important standards that a mentor must create at the start of their mentorship. When establishing an effective working relationship with their student they must exhibit a decent understanding of all factors that affect how the undergraduates integrate into the practice as well as helping the student overcome obstacles that would affect meeting that standard.They must also provide the continuous support and guidance to simplify change from one learning environment to another by providing the student with time to adjust to the changeover. Above all a mentor must have  an authentic professional and semi-professional working relationship to support the student with their entry into the register (NMC, 2004). When creating an environment for learning, a mentor must remember to give guidance and support to a student by identifying the level their working at and by giving the right provision that they need.Also they must use a variety of learning experienc es including patients, clients, carers and the professional team; to meet definite learning needs; also they must classify aspects of the learning environment which could be improved by discussing with others to make suitable alterations. But above all they must perform as a resource to simplify the personal and professional growth of others. The daily challenges that mentors face is time and having a place to address their students. As a mentor you have your own job to carry out as well as teaching and assessing students, which makes time-keeping difficult.A mentor is expected to perform different roles, the main focus lies on a mentor's ability to serve as a role model to nursing students. A mentor cannot neglect their other duties as a nurse, they need to be able to carry out the duty of being a nurse which is a time consuming job, and this also affects how they assess their students as they have barely enough time to do so. Another problematic issue that is hard to solve is havi ng a place to address students in the work environment, it is understandable that a hospital isn’t exactly an office building but a busy environment where all the employees need to be attentive, however this is our place of work nonetheless and students deserve a place where their mentors can thoroughly converse with them on any issues they may have.If mentors were able to instruct their students on certain responsibilities that they need instructions on and assess their students without the challenges that occur around the work place, mentors would have less of a hard time trying to see to all of their responsibilities at once (NMC, 2008b). The Nursing and Midwifery Council standards are to support the learning and assessment in the practise setting. The practise do provide a framework for mentors, however the nature of documents it is not comprehensive enough to consider all angles of competence in the interpretation of the student assessment (Cassidy, 2009)It could be refl ected that on some level of assessment that it can remain biased despite the framework being provided, due to the innate nature of the involved profession and the variation of skills to be  assessed. Duffy (2003) identified that one reason mentors may â€Å"fail to fail† students in practise is lack of knowledge of the assessment process. Price (2005) says that practise-based assessment needs to be conducted transparently, rigorously and fairly, and discussed two purposes of assessment: Formative and summative assessment.Holistic assessment of competence is challenging to structure on a framework, predominantly when considering a student reflexive action to develop their knowledge skills and attitude with emotional intelligence (Freshwater and Stickley 2004). This is somewhat corrected by the responsive development of a ‘sign off mentors’ who make a final judgement on the fitness for practice of the student at the end of their training at the end of their third year placement (NMC 2008b).Part 3: My practice based assessment sessionPractice based assessment is a core method of assessing the knowledge, skills and attitude of a student (Bloom 1956, Wallace 2003), but is complex to ensure objective management (Carr, 2004). To accommodate a diversity of patients and needs (Dogra and Wass, 2006), different types of assessment are necessary, all of which are part of the mentor student relationship (Wilkinson et al 2008, Figure 3, NMC 2008b).Type of assessmentClinical evaluation exercise; is a demonstrations of the student performing an important clinical skill, this can be integrated into ward environment or routine patient encounter (e.g. seeing a student wash their hands with alcohol gel after seeing a patient) Direct observation of procedural skill; observing a student carrying out a procedure and providing feedback afterwards (e.g. performing the seven stages of the hand washing technique). Case based discussion; this is a structured intervi ew to explore behaviour and judgement (e.g. discussing aspects of a study and what a student did or observed). Mini peer assessment; is when a qualified professional providing feedback on an individual’s performance, including self-assessment (e.g. feedback from observers that supervise a student in their clinical placement).Validity and reliability are the cornerstones of a fair and objective method assessment, and mentors need to ensure that their  assessment sessions is appropriate to the level of the learner (Walsh, 2010) Assessment is formal knowledge that allows mentors to review of abstract of knowledge, including the possibility of probable risks or other influencing factors. Assessing an individual in practice, is related to collecting information as evidence of the student’s ability to perform particular in a clinical settings, these includes observing, measuring, interviewing and making decision (Gopee, 2011).These skills are also used to evaluate a studen ts’ knowledge and skills. For the evaluation of health professional learners’ for the clinical competencies and related knowledge, assessments can be described as a purposeful observation and questioning commenced to ascertain the learners’ ability to perform particular clinical interventions in a precise accordance with established or approved guidelines, and the knowledge of rationales for each action (Gopee, 2011).Consistent assessments have limitations regarding validity and reliability for many reasons. There is an obligation for co-ordination between educators and service providers to approve on suitable assessment pathways for formative and summative assessments, allowing a fitting level of an assessment and practice theory link (Price, 2007). Mentoring in a complex clinical setting, makes it difficult to assess the competence of our student learners, also student skills might be ignored due to congruence necessary between possession of personal qualities and their applications in a moment of care, given the complexity of many nursing situation.Therefore, mentors need to be conscious of providing safe, high quality patient care while supporting the participants and learning in complex care situations (Cassidy, 2009). This is critical, as being an expert practitioner may not automatically equate with being a proficient assessor (Cassidy, 2009). Competence has become especially significant to the achievement of clinical learning outcomes as 50% of fitness for practise (Department of Health, 1999).My assessment was to assess the competence of a first year student using the seven stages hand washing technique in a clinical setting. I consider hand washing to be an important skill in nursing because it prevents the spread of diseases and infections from carer’s to patients. Poor hygiene enables infections and bacteria to spread around the hospital, especially when health professionals do not wash their hands thoroughly before and after seeing a patient.Therefore, if everyone washed their hands thoroughly we  would reduce the risk of cross contamination. By teaching my student the importance of the hand washing technique this would then make a huge impact on their learning outcome. I would consider this assessment a direct observation of a procedural skill (Wilkinson et al, 2008). During my assessment, an observing qualified mentor was present and observing at all angles of the assessment and feedback. The observing assessor has completed the written feedback about the assessment provided (Appendix 2). My assessment was planned using the criteria and a number of selected questions developed, to test the students understanding (Appendix 1).The criteria for the assessment, was planned at an appropriate level for the student to comprehend on both a theoretical and practical level (Stuart, 2007).I will establish a rapport by introducing myself to the student and explaining the teaching that I will do without ma king the student learner feel anxious or nervous. I am planning to do a checklist where my student will be able to evaluate my teaching by completing a questionnaire. In this questionnaire my student will be able to evaluate me by choosing a mark between 1-5, 1 being very bad and 5 being very good (Appendix 3). With this plan I will be able to reflect on my teaching and identify my weaknesses so that future students will be able to learn even more from me.My observer informed me that I had established a good rapport with my student which helped reduce any anxiety with the student, also I was informed that I connected with my student which helped the student feel comfortable. The environment was calm which means that the location was suitable for the teaching session. My observer also indicated that I had a good use of verbal language which also means that the student and I had no difficulties communicating pre and post teaching sessions.My positive attitude helped the teaching outco me as it eased the student’s anxiety and provided a good learning atmosphere. Considering the feedback and upon my own reflection on the assessment, there is need for my future development. However, I can say that my teaching was affective in a positive light, and I feel that my student has demonstrated a good hand washing technique that they have learnt from my teaching demonstrations.For future references, I will arrange for my student to take on more responsibilities for example; doing a hand washing audit. In conclusion, my observing assessor thought that my assessment of the student was suitable for their level of knowledge, skill and attitude (Bloom 1956,  Hinchliffe 2009, NMC 2008b) and effective in defining the level of competency in this clinical area.Part 4: My practice based teaching sessionI have arranged a teaching plan (Appendix 4), a power-point presentation and a hand out of the presentation prior to the teaching session. My presentation mentions the importa nce of the hand washing technique and gives step by step instructions that my student will find valuable. This teaching took an andragogy approach as an opposed to pedagogy approach, however, during my demonstrations it was clear that the learning allows for a more pedagogy approach. The pedagogy approach uses a descriptive of the old-style approach to teaching which regards the teacher as the font of all knowledge and upon whom the student is dependent. The learning theory descriptionThe humanistic approach takes into account base feelings, attitudes and values when examining knowledge and skills and recommends that rationale for learning in personal growth. This approach is very useful in nursing, as the attitudes and ethics are closely linked to nursing. One of the key factors of this approach is the importance of creating an independent, student centred, pleasant and safe teaching environment. The humanistic theories identify two different types of teaching approach, andragogy a nd pedagogy. The andragogy uses the concept of adult learning, where the pedagogy is generally regarded as relating to teaching children. There are four basic differences between the adult learner and child learner. Self-concept:Adult are more responsible for their own learning experience, they are less dependent and self-directed in their own learning. Adults are more involved in the planning and evaluation of their work, whereas children rely predominantly on the teacher to plan and also evaluate their learning. Experience:Adults use their past experiences and previous knowledge as a guide to their future learning. Readiness to learn: Adult learners are likely to be in education of their own accord therefore they take their initiative for learning and tend to focus more on that which has direct relevance on their lives. Orientation to learning:Adults are more enthusiastic to try and apply their learning to life and will usually become more problem focused rather than content orien ted.The difference between the cognitive and behaviourist learning theories is that behaviourist believe that learning is based upon the key concept of stimulus response and condition whereas the cognitive believe that learning involves the mental process such as perception, reasoning, memory and information processing (Walsh, 2010).I have arranged for a qualified mentor to assess and observe my teaching and my feedback that I provided to the student (appendix 5). My assessor provided written feedback on my session. My assessor also noted how beneficial the use of further reading and hand outs. Provision of printed hand-outs, particularly with space for notes beside them, may help accommodate students who have dyslexia, and may otherwise struggle to absorb the information provided (White, 2007).I arranged the presentation to a standard where my student would be able to comprehend, with visual and audio guidance where each slide has just enough information to be thoroughly understood ; as I was going through the presentation I was keeping good eye contact and body language to ensure that my students felt comfortable. At the end of the slide, I asked my student if they understood what I said and demonstrated. My assessor commented upon the open questions I asked, keeping the student interested, engaged and relating to practice, encouraging andragogy learning.Learning StyleVisual; Learns through images, visual tools or imagining events. Completed tasks on time, has a reasonable interest in theoretical values Auditory; Learns well through talks or lectures. Absorbs sequenced organised information well, Uses checklist. Great at multitasking. Can focus well and understands the big picture. Kinaesthetic (Tactile) Learns through doing. Tends to enjoy the experience of learning. Finds it easy to demonstrate. Can  completely understand instructions or information when presented orally. Finds attention to detail simple.Upon reflection I can use this experience to expand my personal knowledge and how to develop my skills as mentor in the future. I will different resource to expand on my teaching as a mentor, different methods to suit the individual needs to learn. A wider range of learning styles would accommodate all types of learning (Rassool and Rawaf 2007, Pashler et al 2009). I would also ask my student, the best way to learn and accommodate their learning needs. I can also put more emphasis on patient safety issues (Beskine 2008).Part 5During my mentorship preparation, I have learnt that being a mentor is essential part of the student learning curve. As a mentor it is my responsibility to support my student in meeting the continues professional developments needs in agreement to the Code of Practice (NMC 2008b, Ali and Panther 2008). I also learnt that being a mentor is fragment and section of leadership behaviour to teach students (Girvin, 1998). Transformational direction focuses on the ability to influence circumstances or people by affect ing their methodology of thought and their role modelling (Girvin, 1998). Transformational guidance in nursing inspires independence and allows students or staff to reach their potential and encourages good interprofessional rapport (Pollard, 2009).By assessing and addressing the daily obstacles mentors face in clinical environment, I would act as role model to overcome the difficulty of time and having a quiet place to assess my student. I would manage my time by planning ahead and adhere to this set time and book a room to interview my student in advance. This will help me to develop my student and help me as a mentor, but would also set a good example for the other mentors on the ward, this will improve their behaviour and practice in a positive way (Girvin 1998, Pollard 2009).Overcoming obstacles such as bad staffing levels, busy ward situation and the burden of clinical commitments influence me on a harmful effective working relationship between the student and I (Beskine 2009, Hurley and Snowden 2008, McBrien 2006). Finding time to provide written feedback in the student’s documentation can be limited (Price, 2007). By e-mailing other colleagues mentors regarding the student progress on regular basis it may become common practice providing a greater range of student evaluation and a positive learning environment (Cassidy, 2009). This feedback can then be sent to the mentor at a quieter time, and discussed with the student prior to signing and entry into their documentation with time being less of an issue. Despite this being a good use of resources and time management (Beskine 2009).Preventing influencing factors such as anxiety of the student or I affecting the reliability, subjectivity and the validity of the assessment (Price, 2007). This can be supported by facilitating the learning of my student by having flexibility and understanding of the different learning styles of the student, including students with learning difficulties or disability (White 2007, Stuart 2007). As mentors, we must place strong relations between practice and theory to ensure suitability of assessment and teaching. With these concerns, the student mentor relationship must be encouraged to provide a good quality learning experience (Ali and Panther, 2008).Pre-assessing my students learning style in the initial interview would help me encourage the student to participate in a higher standard of learning (Knowles, 1990). This would help me to adjust my working strategy to build a better relationship between the student and I. I am currently mentoring a first year student on their first clinical placement, and from observation I could identify they lack a great deal of experience with adult learning and constantly need extra support and provision of resources to facilitate the learning curve, predominantly with practical skills.Orientation is the gateway to a positive placement (Beskine, 2009). All students deserve to be assessed fairly and objectively (Ali and Panther 2008), however this might cause hostile emotions or teaching environment to both the student and assessor, so it is important that this is done properly, to ensure student  progression is not impaired (Duffy 2003, Wilkinson 1999) and competence is insured to maintained patient safety(NMC 2008b, Lomas 2009).My main concern is to ensure that all the students I work with are properly assessed and are competent and fit for practice (NMC, 2008b). It is vital to frequently work with students and have clear objectives set for them from the initial interview (Duffy and Hardicre, 2007a). I am aware that my responsibility as their mentor is to make sure all concerns with the student performance are raised by midpoint the latest, so we can set action plan for the final interview. There should be no sudden surprises for the student summative assessment and for their progress and level of competence (Duffy and Hardicre, 2007a).In conclusion, mentoring is a complex and diverse role, and it is a role I will take on with focus and knowledge and the endeavour to continue to develop as a practitioner, assessor and teacher in the clinical setting. This reflective process has been incredibly valuable in preparing me to be a mentor, and my personal and professional development. I have gained a much deeper understanding of the mentor student process through investigation of the various aspects of NMC standards, as well as various assessments and teaching strategies. Areas on which I must develop are clear and in completing this course I feel adequately prepared, and look forward to further developing my skills and knowledge within this role.